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shifteq

Same site.
Refreshed foundation.

We modernize the parts of your WordPress site that hold it back. Design and content carry across. The site updates safely and your team can edit it.
Start a refresh
URLs + SEO preserved3 to 5 weeksFirst month of Care included
Refresh promise
Same site. New foundation.
You keep
Your design and brand
Your content and pages
Your URLs and SEO
Your domain and email
We replace
The outdated engine underneath
Parts nobody supports anymore
Editor that holds your team back
The idea

A renovation, not a rebuild.

Builder, theme, plugins, core, and PHP brought up to current. Design and content carried across, so your site looks the same on day one and keeps running for years.

Looks the same

Design, content, URLs, and SEO carried across. Your visitors notice nothing.

Backbone modernized

Page builder, theme, plugins, WordPress core, and PHP brought up to current.

Maintainable for years

Editor your team can use, updates that flow, no abandoned dependencies in the stack.

The decision

Refresh or rebuild?

Both end with a modern site. Refresh keeps the design, content, and SEO you have. Rebuild starts clean, right call when the brand has moved on.

RefreshThis page
Timeline3 to 5 weeks
CostFraction of a rebuild
DesignCarried across
Content + SEOPreserved 1:1
Right whenBackbone is the issue
RebuildDesign
TimelineMonths
CostFull project
DesignReimagined
Content + SEOReworked, restructured
Right whenBrand has moved on

Cost framing is relative. Actual figures depend on site size, builder, and the audit.

Common modernizations

Layer by layer, brought up to current.

Most refreshes touch more than one layer.

LayerFromTo
Page builderWPBakery / Visual Composer / old DiviElementor, Gutenberg, or FSE
ThemeAbandoned or heavily customisedModern, maintained theme of your choice
WordPress coreStuck several versions behindCurrent major, updates unblocked
PHPPHP 7.x or older, deprecation warningsPHP 8.x, warnings cleared
PluginsOutdated, orphaned, warning-flaggedMaintained equivalents or removed
Custom codeLegacy snippets, jQuery, mu-pluginsRefactored to modern WP APIs
The measurable upgrade

Dashboard warnings, cleared.

Site Health goes from red flags to all-clear.

Tools › Site Healthyourbusiness.com/wp-admin/site-health.php
Should be improvedBefore refresh
PHP version is outdated (7.2)
Inactive themes should be removed
Plugin abandoned (no update in 3 yrs)
Core update blocked by stack
GoodAfter refresh
PHP version is current (8.3)
Theme is maintained and supported
All plugins receiving updates
WordPress core up to date
Critical issues80

Example. Actual issue counts depend on site age, stack, and starting baseline.

The forward look

One project. Eighteen months of steady.

Sites that skip the Refresh start decaying within months. PHP nags arrive by the half- year mark. By year one themes get abandoned and plugins flag warnings. A Refresh plus the first month of Care keeps yours quiet.

Your site · refreshed
Day 0Refresh ships
Month 1Care includedIncluded
Month 6Still secure
Year 1Still updated
18 monthsStill maintained
Sites that skip it
Day 0Both healthy
Month 1Both healthy
Month 6PHP nags start
Year 1Theme abandoned
18 monthsPlugins flagged
How a refresh works

Five steps. Fixed scope. Fixed fee.

Scoped in writing before any work begins.

01Audit

We review your current builder, theme, plugins, and content volume. Scope and fixed fee are agreed in writing before any work begins.

02Staging clone

A full copy of your site is cloned to a private staging environment. Your live site keeps running untouched throughout.

031:1 rebuild

Page by page, the site is rebuilt on the new builder using the same fonts, colours, layouts, and content. Pixel match is the bar.

04Side-by-side QA

Visual diff against the live site, link check, SEO settings carried, custom fields verified, forms tested. You sign off on staging before anything ships.

05Cutover

Clean swap on the same URLs, hosting, and admin login, done in a brief planned window. Your team logs in to a modern editor.

Safety net

Your live site stays untouched.

Refresh is a backbone swap, not a leap of faith.

Scope locked before kickoff

Audit first. Fixed scope and fee in writing. No surprise change orders mid-project.

Staged the whole way

All work happens on a private staging clone. Your live site keeps serving visitors untouched.

You sign off before go-live

Nothing on the live site changes until you have reviewed the staging build and approved it.

First month of Care, included

Every Refresh ships with the first month of WordPress Care or WooCommerce Care covered. We monitor the new stack, push updates safely, and fix anything that surfaces.

FAQ

Before the Refresh begins.

The audit, the scope, the cutover. Short answers to what teams ask before booking.

Visual continuity is the goal. Fonts, colours, layouts, spacing, and content all carry across. Where a new stack cannot replicate an exact effect, we agree the closest equivalent before we build it. Visitors should see no meaningful difference.

Site fine, backbone tired?

For sites running on a dated builder, theme, or stack. Same brand, same content, modern backbone underneath.

  • Fixed-fee, scoped upfront
  • Design and content preserved
  • Staged before cutover
  • Ships in 3 to 5 weeks
  • First month of Care, on us